{"id":4124,"date":"2018-08-13T13:35:49","date_gmt":"2018-08-13T11:35:49","guid":{"rendered":"http:\/\/www.maix-analytics.de\/?page_id=4124"},"modified":"2018-08-23T13:32:07","modified_gmt":"2018-08-23T11:32:07","slug":"customer-value-proposition","status":"publish","type":"page","link":"https:\/\/www.maix-analytics.de\/en\/what-we-do\/customer-strategies\/customer-value-proposition\/","title":{"rendered":"Customer Value Proposition"},"content":{"rendered":"<h2>Many analyzes lose their relevance if they are not based on a strong foundation. The focus of every investigation should therefore be the added value or benefit you create for your customers.<\/h2>\n<p>A strong customer value proposition defines your promise to the customer, i.e. which benefit the purchase decision will actually deliver for the customer. Without a clearly defined customer value proposition of your company, we cannot define the differentiated growth drivers.<\/p>\n<p>As a first step we at maix analytics always take a step back to have deeper discussions with customers, stakeholders and employees. Where daily conversations often focuse on price, we talk about a broader basis for added value and potential areas for improvement. Our analyzes focus on the values \u200b\u200band benefits that you can give to your customers.<\/p>\n<p>Some of the topics included in a clearly defined Customer Value Proposition are listed below:<\/p>\n<ul>\n<li>What is the core of your company&#8217;s performance?<\/li>\n<li>What makes your company unique?<\/li>\n<li>Why do customers choose to buy your company&#8217;s products? What do they miss out on, if they choose the competition?<\/li>\n<li>What are the associated costs for the customers?<\/li>\n<li>What are the main areas of improvement in the eyes of your customers?<\/li>\n<\/ul>\n<p>In order to fully understand the value-adding parameters, we carry out in-depth interviews, focus groups and workshops. This ensures that both the ideal and differentiating customer perception as well as the underlying drivers are described.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many analyzes lose their relevance if they are not based on a strong foundation. The focus of every investigation should therefore be the added value or benefit you create for your customers. A strong customer value proposition defines your promise to the customer, i.e. which benefit the purchase decision will actually deliver for the customer. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3858,"parent":3934,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-4124","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/pages\/4124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/comments?post=4124"}],"version-history":[{"count":7,"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/pages\/4124\/revisions"}],"predecessor-version":[{"id":4302,"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/pages\/4124\/revisions\/4302"}],"up":[{"embeddable":true,"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/pages\/3934"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/media\/3858"}],"wp:attachment":[{"href":"https:\/\/www.maix-analytics.de\/en\/wp-json\/wp\/v2\/media?parent=4124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}